Digital transformation is the concept of using technology to solve business problems. As business strategies become more global and organizations need to be more agile, it only makes sense to use technology to our greatest advantage.
Over the past few months, I’ve shared with you a few articles that I worked on with our friends at Paycom about digital transformation and how it can positively impact the employee experience. While I hope you enjoyed each of the articles as you read them, I thought you might like to see them together and how they connect.
HR’s strategic role is to help the organization solve their people challenges. Because when we do, that benefits the bottom line. The first rule of solving business problems is to get buy-in. Not only from senior management but from employees. Because if employees don’t buy-into the solution…then the problem didn’t really get solved.
HR departments have the opportunity to take a cue from their marketing counterparts and create employee experiences that resemble the customer experience. And the good news is most employees are customers (somewhere), so the adoption rate should be significant, which brings immediate value to everyone involved.
While we need paperwork for compliance and back-up, a manager’s job shouldn’t be all paperwork. Organizations want managers to spend more time building good work relationships with employees because the employee experience is important. We rely on managers to deliver a great employee experience. So, we should give them the tools they need to get the job done.
I believe organizations are spending a lot of time right now establishing their business priorities. That includes their talent strategy. Being able to communicate with employees via technology only makes sense.
Employees are very used to communicating with family and friends via social media and platforms like Zoom. Giving employees an experience that’s similar to the one they use at home can be a win for everyone. User adoption increases because employees know its effectiveness. The learning curve decreases because its similar to something they already use. The end result is effective communications, which benefits the organization at every level.10