Twitter is the New Black

It’s Martini Friday so let’s have a little fun to get a jump start on the weekend!

We have a fascination with ‘what’s in and what’s out’.  When something is popular, we call it the ‘new black.’  Whether it’s with colors – brown is the new black – or trends like being frugal is the new black, something is out there that we latch onto and embrace at least for a while.

In social networking, it used to be LinkedIn.  Now LinkedIn is still very important…I’m not recommending that you delete your account.  But the über-cool place to be right now is Twitter.

What’s Twitter you ask?  Well, it’s a micro-blog.  A blog, like HR Bartender, allows me to convey my thoughts, ideas, and feelings as often or as little as I like in as many or as few words as I like.  Twitter allows you to convey those same thoughts and feelings…but you have to do it in 140 characters or less.  That’s where creativity kicks in and you have to be succinct in your tweets (that’s the Twitter word for what you write in your updates.)

You can follow people to read their tweets and they can follow you.  While that might appear on the surface like cyber-stalking…it’s no different than subscribing to someone’s blog.  And, if you already have a blog…you can cross-reference your posts in Twitter for a little extra marketing boost to your blog traffic.

But social networking and marketing aside, it’s just plain fun!

So, when you get finished inviting everyone you know to LinkedIn…come visit me and my Tweeps in Twitter.  You can follow me at Sharlyn_Lauby or HRBartender.  See you in Twitterland…

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