Turning Away Business
It’s hard to imagine during these tough economic times that anyone would turn away a piece of business, but it happens. A lot. And it might not be for the reason you think…some might say that price drives this decision but it’s really talent.
Could your employees be a reason that you turn down a sale?
Well, the answer hit me while I was sitting in Charlotte, North Carolina at Count Me In’s Make Mine a Million event. I’m proud to say that I was there to be recognized as one of the Sam Walton Emerging Entrepreneurs. During the event, they interviewed several women business owners about their greatest successes and biggest challenges. One common theme was ‘invest in your people’.
And, then someone said it. They had to turn down a major project because they didn’t have confidence that their team could pull it off. Ouch!
I’ve said it before. Now is not the time to cut back on customer service. It’s also not the time to cut back on quality. People are willing to spend money…on a quality product or service. Is your customer base putting more emphasis on getting a quality return on their investment? Are they being pickier about who they do business with? You bet they are!
Yes it’s difficult right now…but our economy will survive all of this. And, when we start to pull out of the hole we’re in…will your organization be ready to service customers and deliver quality?
Think about the things you can do to ensure success. Whether it’s employee training or just fixing that systemic problem that’s been driving everyone crazy, those efforts will not only make your organization stronger now but it will prepare you to make a lot of money in the future.
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