Social media is defined as technology tools that allow people or companies to create, share, or exchange information. The information might be career related, ideas, personal interests, or pictures/videos. It can take place over public communities or private networks.
Social media is constantly changing but there are some principles that remain universal, which is great because you can use the principles to learn the next new social media sensation. Last year, we ran a series of posts with tips on learning the more popular social media platforms. Since this is a holiday weekend for some, I thought I would put together a list of our “5-Day” to learning social media series…just in case you want to spend some time checking out a social tool that you’ve been curious about.
Instagram is an online photo and video sharing platform. Visual creativity could be your key to success, so bring your work to life here.
LinkedIn is the worlds’ largest professional networking site. Share your professional work history and connect with business colleagues.
Facebook is the largest social networking site where you can connect with family and friends. It’s a great place to mix the personal and professional you.
Consider Pinterest a virtual bulletin board. It’s a place to collect, store and share visual bookmarks – and connect with others with similar interests.
YouTube is the worlds’ largest video sharing site. It’s important, since video continues to be an effective and compelling business communication tool.
Twitter is an information sharing site that uses microblogging in 140-character messages. Connect with individuals and brands to share content.
And there are some relative newcomers out there attracting attention, like Snapchat and Slack. I still haven’t jumped on the bandwagon with these. But I might make it a summer goal to test them out. The goal isn’t to be on every platform, but instead to use the ones you are on to their fullest.
What’s your favorite social platform? Let us know in the comments!1