Thinking of Advertising with HR Bartender?

Well, pull up a stool and let’s talk.

Active Reader Connection

HR Bartender is a friendly, casual place for work related conversations.  As such, the blog offers and encourages reader comments and discussion.  Because readers can interact with published content, they’re actively connected with the site.  They visit not only to read posts, but to interact with the blog and reader community. Think of HR Bartender as your friendly online neighborhood bar.

Why HR Bartender?

A Stevie Award winner, 2010 Blog of the Year in Business Services, HR Bartender has a history of achievement.  Since its inception in 2008, the blog has been recognized as one of the Top Business Blogs by Business Pundit (2008 & 2010), a Top 25 Talent Management blog by Fistful of Talent and one of the Top 50 HR Blogs to Watch by EvanCarmichael.com.  A recent survey by HR Executive Magazine shows that 23% of HR Professionals read HR Bartender.

The blog is consistently the top Human Resources influencer according to Klout. Named one of the Top 25 Digital HR Influencers in both 2009 and 2010 and a Top 25 Digital Leadership Influencer in 2001, publisher Sharlyn Lauby extends the HR Bartender brand into a wide social media audience.  Monster has named her one of the Ten Top Employment Bloggers to Follow on Twitter and Talent Buzz lists Sharlyn as the Most Influential HR Pro on Twitter.

The Benefit to Advertisers

A growing reader community connects with HR Bartender to keep them informed about workplace best practices and advice on how to handle everyday challenges.  Advertisers who align themselves with HR Bartender can become an integral part of that dialogue and community.

Our Community

The HR Bartender Community consists primarily of business professionals who tend to be in the middle stages of their careers, based on average age.  But reader ages range 18 – 55+ living mostly in the United States and Canada.  The blog has global reach, with readers spanning more than 120 countries.

“I subscribe to dozens of blogs and usually scan their posts.  But, I make sure I read each post from HR Bartender.” – subscriber

And the community extends beyond the blog – our readers also interact with the blog and the rest of the neighborhood via  Facebook, Twitter, YouTube, Google+ and other social media platforms. People can even join in via iPhone or Kindle.  For the most up-to-date and detailed statistics, contact klauby@hrbartender.com

So, spend a little time with us, won’t you?

Advertising Opportunities:

Banner Ads –  Small, medium, or skyscraper ads that appear on the sidebar – space is limited.

Sponsored Posts –  You want your own blog post to feature your product or service?  No problem.  In addition to regular traffic, sponsored posts also get delivered to over 3,900 RSS/email subscribers.

Sponsor our Posts -   HR Bartender posts approximately 3-4 times each week. Regular post sponsors are acknowledged in text at the beginning or end of the post.  Let’s talk about creating a series that helps showcase your brand.

Combined Media -      Reach the entire HR Bartender community wherever they gather.  Includes a sponsored post plus dedicated post on Facebook and multiple Twitter updates.

For ad pricing, please contact klauby@hrbartender.com

Disclaimer (you know we have to have one)

HR Bartender loves our advertisers and sponsors!  And, we want to work with you to make sure you have a terrific experience with us.  We may have the need to raise prices occasionally but rest assured it will only be after a lot of agonizing and more than enough notice to current advertisers.  Unless agreed upon on an individual basis, no advertiser will be exclusive and we may add more ad space at any time as needed.